Hi, I'm Leticia. Your Execution Partner.
I partner with visionary founders to turn ideas into scalable business operations by replacing fragmented workflows with measurable systems, embedding AI-enabled processes, and building automated ecosystems that bridge people, platforms, and performance.
How I can help you
I step in as your OBM to design and run the systems behind execution, so your team has clarity, cadence, and performance visibility.With a strong foundation in civil engineering and a diverse range of experiences in operations and project management along with process improvement, I bring a multifaceted skill set to every project. My expertise lies in analyzing data, enhancing workflows, and delivering measurable results. This analytical foundation, combined with my passion for continuous learning, allows me to adapt quickly and provide practical solutions tailored to your unique needs.
Typical focus areas:
• Operational architecture and SOPs
• KPI dashboards and funnel visibility
• Automation and AI-enabled workflows
• Team coordination and execution cadence
• Revenue, retention, and performance reporting
How I work
Simple. Practical. Measurable.
Step 1: Diagnose the real bottlenecksWe identify where things slow down, break down, or depend too much on you.Step 2: Build the operating systemWe create workflows, dashboards, SOPs, and automation that support your growth.Step 3: Create execution rhythmWe implement weekly structure, accountability, and performance visibility.Step 4: Improve continuouslyWe refine systems, automate smarter, and scale with intention.
Here’s what structured operations look like in practice:
Operations Management
Before we worked together, the founder was managing everything. Projects were moving, but no one was fully accountable. Tasks lived in Slack, Notion, email, and in people’s heads. Deadlines slipped, updates were inconsistent, and although the team was working hard, results felt reactive rather than intentional.I stepped in to clarify roles and ownership, simplify workflows, and introduce a structured execution rhythm. We built practical SOPs the team could actually follow, centralized task management into one system, and implemented measurable KPIs so performance was visible instead of assumed.After the rebuild, ownership became clear across every project. Deadlines were met consistently, updates became predictable, and decisions were based on real numbers rather than guesswork. The founder was no longer buried in daily task management. Operations felt controlled instead of chaotic.
No-Code Systems Automation
Before automation, much of the team’s time was spent on manual follow-ups, manual reporting, manual onboarding, and copying data between tools. Work was getting done, but much of it did not directly drive growth. The business was busy, but not efficient.I redesigned the workflows so tools spoke to each other. We embedded AI-enabled processes to reduce repetitive work, built onboarding and retention sequences triggered by real data, and connected systems to eliminate unnecessary manual steps. Where possible, we replaced expensive or disconnected automation tools with smarter, streamlined solutions.After implementation, repetitive tasks were reduced, reporting became faster and more accurate, and systems began running in the background without constant supervision. The team had more time to focus on strategy and growth. The business scaled without increasing operational stress.
I work best with:
• Founders scaling beyond the startup phase
• Membership or recurring revenue businesses
• Small to mid-sized remote teams
• Leaders who are tired of holding everything together themselves
• Impact-driven businesses building something meaningful
If your business is growing but your systems have not caught up, let's chat.
Other Ways I've
Supported Clients
Beyond ongoing fractional leadership, I’ve led focused strategic initiatives that strengthened operations, improved visibility, and supported scalable growth. These projects were designed to solve high-impact bottlenecks and create systems that continue delivering value long after implementation.
Testimonials
A few notes from founders and teams I’ve supported over the years.
Tools & Platforms I Use
Operations & Project Management
Project & Task Management: Notion, Monday.com, Trello, ClickUp, Teamwork
Cloud Storage: Google Drive, Microsoft OneDrive, Apple
Databases: Google Sheet, Airtable, Notion
Communication & Collaboration
Video Conferencing & Screencasting: Loom, Zoom, Google Meet, Teams
Membership Portal: Wix, Squarespace
Event Management: Wix, Lu.ma
Community Management: WhatsApp, Slack, Telegram
Content Creation & Marketing
Graphic & Video Editing: Canva, Adobe Premiere Pro, CapCut, Kapwing, Adobe Express, Figma
AI & Automation: ChatGPT, Gemini, AI-generated images, Claude, Canva
Content Repurposing & Scheduling: Meta Business Suite, Notion
Digital Payments & Financial Tools
Stripe, PayPal, FreshBooks, Wise
Social Media Platforms
LinkedIn, Instagram, TikTok, Facebook
Affiliate Programs
Programs: Affiliately
Automation & Workflow Optimization
No-Code Automation: Zapier, Make.com
In-App Automations (Airtable, Calendly, Notion, etc.)
Calendar Automation: Calendly, Zcal
Chatbots: ManyChat
Website Development & SEO
Website Builders: Wix, Squarespace, WordPress , Kajabi, ClickFunnels
SEO & Analytics: Google Search Console, Google Analytics
Content Management Systems (CMS): Notion, Meta Business Suite, Canva, Planable
My background
I started my career in construction, managing teams, solving on-site challenges, and delivering projects under tight timelines. That experience sharpened my problem-solving mindset and taught me how to lead with structure, precision, and results.Eventually, I transitioned into client-facing project management role in a digital marketing agency, where I juggled multiple accounts, led international teams, and ensured operational efficiency across design, development, and backend delivery.Now, as an OBM, I apply that same builder’s mindset to the digital space observing the problem, designing a smarter system, and executing with care.I love working with passionate leaders who are making a difference in the world and contributing to a better future for people and the planet. It makes me hopeful for our future!
Need an execution team?
Koji Digitals supports implementation: marketing funnels, automations, content systems, and backend builds.
Frequently Asked Questions
Let’s optimize and improve your business together.
Questions? Inquire Here
No-Code Systems Automation
If your team is spending hours on tasks that could be automated, that’s not productivity. That’s leakage.Follow-ups are manual. Reporting takes longer than it should. Data is copied from one tool to another. Processes depend on someone remembering to send the next email or update the next spreadsheet. As your business grows, these small inefficiencies compound and slow everything down.This is not a capacity issue. It’s a systems design issue.I step in to simplify and connect your tools so they work together instead of in isolation. We identify repetitive workflows, integrate platforms, embed AI-enabled processes where appropriate, and design automation that supports execution without adding complexity.The result is cleaner data, faster turnaround, fewer manual errors, and more time focused on strategic growth instead of administrative tasks. Your systems run quietly in the background while your team moves forward with clarity.Who This Service is ForThis service is for founders and teams who are overwhelmed by repetitive processes, disconnected tools, and manual follow-ups. You want automation that supports growth without creating unnecessary technical complexity.
Operations Management
If your business is growing but everything still runs through you, that’s not scale. That’s strain.Your team is busy, but results feel inconsistent. Tasks live across multiple tools, questions still come back to you, and it’s unclear which activities are actually driving growth. When execution depends heavily on the founder, growth becomes fragile.This is not a motivation issue. It’s an operational structure issue.I step in to bring clarity and control to how your business runs. We define clear ownership, simplify workflows, centralize execution, and implement measurable KPIs so performance is visible instead of assumed. Instead of reacting to problems, your team operates within a system designed for accountability and scale.The result is predictable execution, structured workflows, and a business that no longer depends on you to hold everything together.Who This Service is For• Founders who feel like they are the bottleneck in their own business
• Have a team, but still carry most decisions
• Are scaling revenue but lack operational visibility
• Want execution to feel stable, not chaotic
Notion Database Setup
Custom databases designed to organize and streamline your workflow.Timeline for Project CompletionProject timelines vary depending on complexity, typically ranging from 1-4 weeks. A detailed schedule will be provided after consultation.Continued SupportWhile these are one-off projects, follow-up support is available to ensure your satisfaction and provide guidance as needed.
Membership Portal
Create an exclusive space for your members with a functional and user-friendly portal. Perfect for businesses offering subscription-based services or premium memberships.Timeline for Project CompletionProject timelines vary depending on complexity, typically ranging from 1-4 weeks. A detailed schedule will be provided after consultation.Continued SupportWhile these are one-off projects, follow-up support is available to ensure your satisfaction and provide guidance as needed.
Where I spend my time outside the office
